Rx factor : strategic creativity in pharmaceutical marketing (Record no. 233222)

MARC details
000 -LEADER
fixed length control field 00408nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140130s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170366275
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 615.106 88
Cutter CHO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Choudary Pavan
245 ## - TITLE STATEMENT
Title Rx factor : strategic creativity in pharmaceutical marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Response books
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 1997
300 ## - PHYSICAL DESCRIPTION
Extent 150 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 01/09/1997 275.00 615.106 88 CHO SCMHRD-B-3619 25/02/2014 Books