MARKETING COMMUNICATION (Record no. 22170)
[ view plain ]
                            
                            | 000 -LEADER | |
|---|---|
| fixed length control field | 00536nam a2200193Ia 4500 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120603s9999 xx 000 0 und d | 
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | English | 
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 22172 | 
| Classification number | 658.82 | 
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | FILL, CHRIS | 
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING COMMUNICATION | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | ENGLAND | 
| Name of publisher, distributor, etc | Pearson Education Limited | 
| Date of publication, distribution, etc | 2006 | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XXXVI,911 | 
| 365 ## - TRADE PRICE | |
| Price note | Rupees | 
| Unit of pricing | 1 | 
| Price amount | 3602 | 
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers' discount category | 0 | 
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Availability source | TECHNICAL BOOK SERVICES564/25.05.2006 | 
| Additional physical form available note | 564/25.05.2006 | 
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | MARKETING COMMUNICATION | 
| 730 ## - ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | MARKETING COMMUNICATION | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis International University Central Library | Symbiosis International University Central Library | 25/05/2006 | 3602.00 | 22172 | 2 | 658.82 FIL 22172 | SIU-B-22172 | 20/04/2019 | 13/04/2019 | 03/06/2012 | Books | 
