STRATEGIC MARKETING:TEXT AND CASES THE INDIAN PERS PECTIVE (Record no. 214647)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00533nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140110s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 245 ## - TITLE STATEMENT | |
| Title | STRATEGIC MARKETING:TEXT AND CASES THE INDIAN PERS PECTIVE |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | VIVA BOOK Pvt.Ltd. |
| Place of publication, distribution, etc | NEW DELHI |
| Date of publication, distribution, etc | 2010 |
| 500 ## - GENERAL NOTE | |
| General note | MARKETING MANAGEMENT |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Coverage of technology issues/internet applications throughout the book supplemented with the web-enabled/CD-backed assistance for enhanceed learning.. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MANAGEMENT,STRATEGY,MARKETING,STRATEGIC MANAGEMENT, |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of Computer Studies and Research | Symbiosis Institute of Computer Studies and Research | 28/10/2010 | 0.00 | 658.8 | SICSR-CB-16288 | 30/01/2014 | 30/01/2014 | CDs with Books |
