A HANDBOOK OF MARKETING MANAGEMENT (Record no. 212345)

MARC details
000 -LEADER
fixed length control field 00527nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140110s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 VAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name VARKEY,V.O.
245 ## - TITLE STATEMENT
Title A HANDBOOK OF MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc EVEREST
Place of publication, distribution, etc PUNE
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 219
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note MARKETING MANAGEMENT
520 ## - SUMMARY, ETC.
Summary, etc THIS BOOK HAS FOCUSSED ON TOPICS FROM INDIAN CONTEXT INCLUDES SOLVED CASES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT,MARKETING,CUSROMER,BUSINESS,CORPORATE
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
Weeded Out       Reference Symbiosis Institute of Computer Studies and Research Symbiosis Institute of Computer Studies and Research Reference 18/02/2005 170.00   658.8 VAR SICSR-B-10911 07/05/2014 30/01/2014 Books
  Lost       Symbiosis Institute of Computer Studies and Research Symbiosis Institute of Computer Studies and Research   18/02/2005 170.00   658.8 VAR SICSR-B-10915 30/01/2014 30/01/2014 Books