STRATEGIC MARKETING MANAGEMENT (Record no. 19093)

MARC details
000 -LEADER
fixed length control field 00586nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 19095
Classification number 658.402
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WILSON , RICHARD, GILLIGAN , COLIN
245 ## - TITLE STATEMENT
Title STRATEGIC MARKETING MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW DELHI
Name of publisher, distributor, etc VIVE BOOKS
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent XX , 827
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 382
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source WORD BOOK SHOP1030400671
Additional physical form available note 1030400671
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title STRATEGIC MARKETING MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title STRATEGIC MARKETING MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 02/03/2004 382.50 19095 1 658.802 WIl 19095 SIU-B-19095 11/04/2015 29/03/2015 03/06/2012 Books