SUCCESSFUL MARKETING COMMUNICATIONS (Record no. 16479)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00598nam a2200205Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120603s9999 xx 000 0 und d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 16479 |
| Classification number | 658.811 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ACE , CATHY |
| 245 ## - TITLE STATEMENT | |
| Title | SUCCESSFUL MARKETING COMMUNICATIONS |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | OXFORD |
| Name of publisher, distributor, etc | BUTTERWORTH HEINEMANN |
| Date of publication, distribution, etc | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix , 210 |
| 365 ## - TRADE PRICE | |
| Price note | Rupees |
| Unit of pricing | 1 |
| Price amount | 495 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers' discount category | 0 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Availability source | VARMA BOOK DISTRIBUTORS3165/18.02.2002 |
| Additional physical form available note | 3165/18.02.2002 |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | SUCCESSFUL MARKETING COMMUNICATIONS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | COMMUNICATION |
| 730 ## - ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | SUCCESSFUL MARKETING COMMUNICATIONS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Shelving control number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis International University Central Library | Symbiosis International University Central Library | 04/03/2002 | 495.00 | 16479 | 658.811 ACE 16479 | SIU-B-16479 | 03/04/2014 | 03/06/2012 | Books | ||||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 04/03/2002 | 495.00 | 3130 | 659 ACE 3130 | SIU-B-28086 | 03/04/2014 | 03/06/2012 | Books |
