THE MARKETER'S HANDBOOK (Record no. 161373)

MARC details
000 -LEADER
fixed length control field 00442nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180627094433.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131217s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 YOU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name YOUNG LAURIE
245 ## - TITLE STATEMENT
Title THE MARKETER'S HANDBOOK
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc JOHN WILEY AND SONS
Place of publication, distribution, etc U K
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent 494
365 ## - TRADE PRICE
Price type code Rs
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING GENERAL (R-20)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Reference Symbiosis Institute of International Business Symbiosis Institute of International Business Reference 12/10/2012 MEHTA BOOK SALES 3449.60   658.8 YOU SIIB-B-12608 20/12/2013 20/12/2013 Books