INTERNET MARKETING (Record no. 158296)

MARC details
000 -LEADER
fixed length control field 00643nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220112124145.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131217s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131507889
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 ROB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ROBERTS MARY LOU
245 ## - TITLE STATEMENT
Title INTERNET MARKETING
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc CENGAGE LEARNING
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 381
365 ## - TRADE PRICE
Price type code Rs
520 ## - SUMMARY, ETC.
Summary, etc THIS BOOK COVERS INTERNET MARKETING IN THE CONTEXT OF OVERALL MARKETING STRATEGY.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element INTERNET VALUE CHAIN,,RFID, ONLINE ADVERTISING (G-20)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING E-MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Institute of International Business Symbiosis Institute of International Business 21/08/2009 PRITAM BOOK CENTRE 280.00   658.84 ROB SIIB-B-9794 20/12/2013 20/12/2013 Books