PROBLEMS IN MARKETING (Record no. 157161)
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000 -LEADER | |
---|---|
fixed length control field | 00734nam a2200229Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180628140852.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 131217s9999 xx 000 0 und d |
040 ## - CATALOGING SOURCE | |
Transcribing agency | SIIB |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 MOU/CHI |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | MOUTINHO LUIZ |
245 ## - TITLE STATEMENT | |
Title | PROBLEMS IN MARKETING |
250 ## - EDITION STATEMENT | |
Edition statement | 2 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | SAGE PUB |
Place of publication, distribution, etc | NEW DELHI |
Date of publication, distribution, etc | 2008 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 322 |
365 ## - TRADE PRICE | |
Price type code | Rs |
520 ## - SUMMARY, ETC. | |
Summary, etc | THE REVISED AND UPDATED EDITION INCLUDES OVER 50 NEW PROBLEMS WHICH BEGIN WITH A FULL INTRODUCTION TO THE CONCEPT FOLLOWED BY EXPLICIT INSTRUCTIONS FOR SOLVING THEM. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING, CONSUMER BEHAVIOUR, INTERNATIONAL MARKETING, STRATEGIC MARKETING |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING GENERAL (R-18) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Reference | Symbiosis Institute of International Business | Symbiosis Institute of International Business | Reference | 20/08/2008 | FORWARD BOOKS | 1911.65 | 658.802 MOU/CHI | SIIB-B-8964 | 20/12/2013 | 20/12/2013 | Books |