PROBLEMS IN MARKETING (Record no. 156910)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00600nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20141112105658.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131217s9999 xx 000 0 und d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SIIB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 BRO/ENG |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BROWN MILTON |
| 245 ## - TITLE STATEMENT | |
| Title | PROBLEMS IN MARKETING |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | MCGRAW HILL BOOK COMPANY |
| Place of publication, distribution, etc | NEW YORK |
| Date of publication, distribution, etc | 1961 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 862 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | THIS BOOK IS MARKETING AND THE CASE METHOD,THE INFLUENCE OF THE CONSUMER, DEMAND CONCEPTS IN MARKETING DECISIONS,ETC., |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING (G-3) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of International Business | Symbiosis Institute of International Business | 26/10/2007 | COMPLIMENTARY | 658.802 BRO/ENG | SIIB-B-8468 | 20/12/2013 | 20/12/2013 | Books |