ADVERTISING AND SALES PROMOTION (Record no. 156123)

MARC details
000 -LEADER
fixed length control field 00531nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211221103755.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131217s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8174462597
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 KAZ/BAT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KAZMI S H H , BATRA SATISH K
245 ## - TITLE STATEMENT
Title ADVERTISING AND SALES PROMOTION
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc EXCEL BOOKS
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent 579
520 ## - SUMMARY, ETC.
Summary, etc ADVERTISING AND SALES PROMOTION.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING ADVERTISING (G-6)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Institute of International Business Symbiosis Institute of International Business Book Cart 26/03/2002 MANNEYS BOOKS 295.00   659.1 KAZ/BAT SIIB-B-4759 01/12/2015 20/12/2013 Books