MARKETING MANAGEMENT CASES AND CONCEPTS (Record no. 156089)

MARC details
000 -LEADER
fixed length control field 00551nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190528120226.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131217s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 DHO/KHU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name DHOLAKIA NIKHILESH
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT CASES AND CONCEPTS
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc MACMILLAN PRESS LTD
Place of publication, distribution, etc NEW DELHI
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 643
520 ## - SUMMARY, ETC.
Summary, etc CASES IN MARKETING,DEMAND FORECASTING,PRICING SALES,MARKETING RESEARCH.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CASE STUDY IN MARKETING (G-52)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis Institute of International Business Symbiosis Institute of International Business 22/01/2002 VARMA BOOKS DISTRIBUTORS 216.00 4 658.848 DHO/KHU SIIB-B-4575 20/08/2019 12/08/2019 20/12/2013 Books