POSITIONING THE BATTLE FOR YOUR MIND (Record no. 154619)
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000 -LEADER | |
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fixed length control field | 00575nam a2200217Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220121101015.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 131217s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 070993004996 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | SIIB |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.834 3 RIE/TRO |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | RIES AL , TROUT JACK |
245 ## - TITLE STATEMENT | |
Title | POSITIONING THE BATTLE FOR YOUR MIND |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | WARNER BOOKS |
Place of publication, distribution, etc | NEW YORK |
Date of publication, distribution, etc | 1986 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 213 |
520 ## - SUMMARY, ETC. | |
Summary, etc | BRANDING,ADVERTISING,POSITIONING |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | BRAND POSITIONING,NAMES (G-27) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING POSITIONING |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Symbiosis Institute of International Business | Symbiosis Institute of International Business | 02/06/1995 | INTERNATIONAL BOOKS SERVICE | 155.00 | 658.834 3 RIE/TRO | SIIB-B-1228 | 20/12/2013 | 20/12/2013 | Books | |||||
Symbiosis Institute of International Business | Symbiosis Institute of International Business | 23/12/1995 | POPULAR BOOKS HOUSE | 155.00 | 658.834 3 RIE/TRO | SIIB-B-1457 | 20/12/2013 | 20/12/2013 | Books |