MARKETING : AN INTRODUCTION (Record no. 15371)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00648nam a2200217Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120603s9999 xx 000 0 und d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 15371 |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ARMSTRONG, GARY |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING : AN INTRODUCTION |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | DELHI |
| Name of publisher, distributor, etc | PEARSON EDUCATION ASIA |
| Date of publication, distribution, etc | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XVII , 575 |
| 365 ## - TRADE PRICE | |
| Price note | Rupees |
| Unit of pricing | 1 |
| Price amount | 360 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers' discount category | 0 |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Availability source | STAR BOOK SERVICE1352/10.10.01 |
| Additional physical form available note | 1352/10.10.01 |
| 620 ## - | |
| -- | MARKETING MANAGEMENT, MARKETING STRATEGY, MARKETING COMMUNICATIONS, |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | MARKETING : AN INTRODUCTION |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 730 ## - ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | MARKETING : AN INTRODUCTION |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis International University Central Library | Symbiosis International University Central Library | 10/10/2001 | 360.00 | 15371 | 1 | 658.8 ARM 15371 | SIU-B-15371 | 17/08/2014 | 26/07/2014 | 03/06/2012 | Books | |||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 11/10/2001 | 360.00 | 15397 | 4 | 658.8 ARM/KOT 15397 | SIU-B-15397 | 10/10/2018 | 29/09/2018 | 03/06/2012 | Books | 3 |
