Marketing research that wont break the bank (Record no. 132212)

MARC details
000 -LEADER
fixed length control field 00437nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130610s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780787964191
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Cutter AND/SMI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Alan R. Andreasen
245 ## - TITLE STATEMENT
Title Marketing research that wont break the bank
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc San Francisco
Name of publisher, distributor, etc Jossey - Bass
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 277 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Smith William A
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Source of classification or shelving scheme Collection code
        Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 02/01/2006 1347.00 658.83 AND/MAR 1082 SCMSUGV-B-1082 20/11/2013 Books    
        Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 13/09/2006 1369.55 658.83 AND/MAR 3046 SCMSUGV-B-3046 20/11/2013 Books    
        Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 20/11/2002 1428.00 658.83 AND/SMI SCMHRD-B-10410 25/02/2014 Books Dewey Decimal Classification Text Book