24 Brand Mantras : Finding a Place in the Minds and Hearts of Consumers (Record no. 129409)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00351nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131003s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 KAP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kapoor, Jagdeep |
| 245 ## - TITLE STATEMENT | |
| Title | 24 Brand Mantras : Finding a Place in the Minds and Hearts of Consumers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 103 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Brand Management |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis International University Central Library | Symbiosis International University Central Library | 05/11/2013 | Tems Sales | 195.00 | 1 | 658.827 KAP | SIU-B-45261 | 06/09/2017 | 26/08/2017 | 05/11/2013 | Books | |||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 05/11/2013 | Book Service Syndicate | 495.00 | 658.827 KAP | SIU-B-48398 | 05/11/2013 | 05/11/2013 | Books | |||||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 05/11/2013 | Tems Sales | 195.00 | 4 | 658.827 KAP | SIU-B-45267 | 20/03/2020 | 07/03/2020 | 05/11/2013 | Books | 1 |
