The Global Brand (Record no. 128781)

MARC details
000 -LEADER
fixed length control field 00353nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131004s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230606227
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 HOL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hollis, Nigel
245 ## - TITLE STATEMENT
Title The Global Brand
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Palgrave Macmillan
Place of publication, distribution, etc Newyork
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent 254
365 ## - TRADE PRICE
Price type code Rs
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis Center for Media & Communication, Vimannagar Symbiosis Center for Media & Communication, Vimannagar 17/02/2011 Krishna 1188.00     658.827 SCMC-B-2619 30/10/2015   30/10/2015 Books
        Symbiosis Center for Media & Communication, Vimannagar Symbiosis Center for Media & Communication, Vimannagar 25/01/2012 System Sales 1384.00 2   658.827 SCMC-B-3321 10/09/2019 04/09/2019 30/10/2015 Books
        Symbiosis International University Central Library Symbiosis International University Central Library 05/11/2013 Knowledge Book World 1439.62 3 1 658.827 HOL SIU-B-48135 29/08/2022 14/06/2022 05/11/2013 Books