CONTEMPORARY ADVERTISING (Record no. 12594)

MARC details
000 -LEADER
fixed length control field 00524nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 12594
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name ARENS, WILLIAM F.
245 ## - TITLE STATEMENT
Title CONTEMPORARY ADVERTISING
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc IRWIN
Date of publication, distribution, etc 1996
300 ## - PHYSICAL DESCRIPTION
Extent XXXI,501, R-1-33,A1-5
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 1298
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source THE WRITE CHOICE69
Additional physical form available note 69
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title CONTEMPORARY ADVERTISING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title CONTEMPORARY ADVERTISING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Shelving control number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 12/07/1999 1298.00 12594     659.1 ARE 12594 SIU-B-12594 03/04/2014 03/06/2012 Books