MARKETING (Record no. 12011)

MARC details
000 -LEADER
fixed length control field 00488nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 12011
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name MERCER, DAVID
245 ## - TITLE STATEMENT
Title MARKETING
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc BLACKWELL BUSINESS
Date of publication, distribution, etc 1992
300 ## - PHYSICAL DESCRIPTION
Extent IX,759
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 1441
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source GLOBAL BKS.1792/03.08.98
Additional physical form available note 1792/03.08.98
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 03/08/1990 1441.00 12011 1 658.8 MER 12011 SIU-B-12011 28/01/2016 29/06/2015 03/06/2012 Books