STRATEGIC MARKETING (Record no. 11305)

MARC details
000 -LEADER
fixed length control field 00536nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 11305
Classification number 658.4012
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name CRAVENS, DAVID
245 ## - TITLE STATEMENT
Title STRATEGIC MARKETING
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc CHICAGO
Name of publisher, distributor, etc IRWIN
Date of publication, distribution, etc 1997
300 ## - PHYSICAL DESCRIPTION
Extent XVIII,670
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 1046
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source THE WRITE CHOICE526/97-98=03.03.98
Additional physical form available note 526/97-98=03.03.98
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title STRATEGIC MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title STRATEGIC MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 03/03/1998 1046.00 11305 9 3 658.802 CRA 11305 SIU-B-11305 25/10/2016 19/10/2016 03/06/2012 Books