MARKETING WARFARE (Record no. 11078)

MARC details
000 -LEADER
fixed length control field 00491nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 11078
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name RIES, AL.
245 ## - TITLE STATEMENT
Title MARKETING WARFARE
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc PLUME BOOK
Date of publication, distribution, etc 1986
300 ## - PHYSICAL DESCRIPTION
Extent VII,215
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 405
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source JAI JALARAM BOOK STALL249
Additional physical form available note 249
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title MARKETING WARFARE
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title MARKETING WARFARE
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 19/02/1998 405.00 11078 1 1 658.8 RIE 11078 SIU-B-11078 03/04/2014 18/01/2014 03/06/2012 Books