CASES IN ADVERTISING AND PROMOTION MANAGEMENT (Record no. 11004)

MARC details
000 -LEADER
fixed length control field 00599nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 11004
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name QUELCH, JOHN A
245 ## - TITLE STATEMENT
Title CASES IN ADVERTISING AND PROMOTION MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc BOSTON
Name of publisher, distributor, etc IRWIN
Date of publication, distribution, etc 1991
300 ## - PHYSICAL DESCRIPTION
Extent XIII,908
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 995
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source QUARTETTE, B.D.2438/23.01.98
Additional physical form available note 2438/23.01.98
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title CASES IN ADVERTISING AND PROMOTION MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title CASES IN ADVERTISING AND PROMOTION MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 04/03/2000 995.00 11004 2 659.1 QUE 11004 SIU-B-11004 17/08/2022 26/07/2022 03/06/2012 Books