ADVERTISING MANAGEMENT (Record no. 10478)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00632nam a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120603s9999 xx 000 0 und d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | 10478 |
| Classification number | 659.11 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | BATRA, RAJEEV AND MYERS, JOHN |
| 245 ## - TITLE STATEMENT | |
| Title | ADVERTISING MANAGEMENT |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5TH |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | NEW DELHI |
| Name of publisher, distributor, etc | TATA MCGRAWHILL PUBLISHING PVT. LTD. |
| Date of publication, distribution, etc | 1997 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XIII,754 |
| 365 ## - TRADE PRICE | |
| Price note | Rupees |
| Unit of pricing | 1 |
| Price amount | 195 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Publishers' discount category | 0 |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Miscellaneous information | POOJA BOOK SERVICE |
| 530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
| Availability source | POOJA BOOK279/97/8.10.97 |
| Additional physical form available note | 279/97/8.10.97 |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | ADVERTISING MANAGEMENT |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 730 ## - ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | ADVERTISING MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Shelving location | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis International University Central Library | Symbiosis International University Central Library | 08/10/1997 | 195.00 | 10478 | 659.11 BAT 10478 | SIU-B-10478 | 03/04/2014 | 03/06/2012 | Books | ||||||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 08/10/1997 | 195.00 | 10479 | 2 | 659.11 BAT 10479 | SIU-B-10479 | 23/08/2022 | 03/06/2012 | Books | Book Cart | 2 | 02/08/2022 | ||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 08/10/1997 | 195.00 | 10480 | 659.11 BAT 10480 | SIU-B-10480 | 03/04/2014 | 03/06/2012 | Books |
