It'S Only Business !

Mitra Meera

It'S Only Business ! - New Delhi Oxford University Press 2007 - 192

This Book Is A Path Breaker In Its Analysis Of How Corporations And Their Csr Arms Can Lead The Way In Transforming Social Development Initiatives.

Contents:- 1.Being Politically Correct About CSR, 2. Learning Legacy India's Business-Society Interface, 3. Scouring Social Sensitivities: Ahead of the Law, 4. Eye on I.T.: Preparing for and managing change, 5. Developing Markets and Marketing Development , 6. Civil Society Roar: India's NGOs and CSR, 7. Embedding CSR in India,


English

195684338


Management General - (F-54)

658.045 MIT