Peripheral vision

Day, George S.

Peripheral vision detecting the weak signals that will make or break your company - Boston Harvard Business School 2006 - 248 pages : illustrations ; 25 cm

"From emerging technologies to changes in consumer tastes, tremendous opportunities and threats often begin as weak signals from the periphery. How good is your organisation at sensing, interpreting and acting on these signals? This book helps an organization see further to seize the opportunities and avoid the risks that come from the periphery."

9781422101544


Strategic planning
Marketing
Management
New products

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658.4012 / DAY