CUSTOMER RELATIONSHIP MANAGEMENT: INTEGRATING MARKETING STRATEGY AND INFORMATION TECHNOLOGY
ZIKMUND WILLIAM G , McLEOD RAYMOND
CUSTOMER RELATIONSHIP MANAGEMENT: INTEGRATING MARKETING STRATEGY AND INFORMATION TECHNOLOGY - NEW DELHI WILEY INDIA PVT 2012 - 178
978-81-265-2805-9
MANAGEMENT CUSTOMER RELATIONSHIP (F-8)
658.812 ZIK/McL
CUSTOMER RELATIONSHIP MANAGEMENT: INTEGRATING MARKETING STRATEGY AND INFORMATION TECHNOLOGY - NEW DELHI WILEY INDIA PVT 2012 - 178
978-81-265-2805-9
MANAGEMENT CUSTOMER RELATIONSHIP (F-8)
658.812 ZIK/McL