Enterprise:

Lowe, Robin

Enterprise: entrepreneurship and innovation: concepts, contexts and commercialization - London New York London 2006 - xxv, 444 p. ill. 25 cm.

Includes bibliographical references and index.

The authors here discuss the factors that should be taken into account when starting up a new business. However, a key factor of this book is the emphasis on the learning and decision-making processes of entrepreneurs.

9780750669207


Entrepreneurship
Organizational Behavior
Management Science
Management
Industrial Management

658.421 / LOW