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Global marketing :

Farrell, Carlyle,

Global marketing : practical insights & international analysis/ Carlyle Farrell. - London Sage Publications Ltd 2015 - 347 pages : color illustrations ; 27 cm.

Includes bibliographical references and index.

ISBN: 9781446252635 1446252639 9781446252642 1446252647

Subjects--Topical Terms:
Export marketing--Textbooks.
Marketing--Textbooks.
Export marketing.
Marketing.

Index Terms--Genre/Form:
Textbooks.

Dewey Class. No.: 658.84 / 43314

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