Portfolio management for new products /

Cooper, Robert G. 1943-

Portfolio management for new products / Robert G. Cooper, Scott J. Edgett, Elko J. Kleinschmidt. - New York Addison-Wesley 1998 - xiv, 382 p. : ill. ; 24 cm.

Previous ed.: Reading, Mass.: Addison-Wesley, 1998.

Includes bibliographical references and index.

0738205141 :


Portfolio management--Mathematical models.

332.6 / COO