Cashvertising :

Whitman, Drew Eric.

Cashvertising : how to use more than 100 secrets of ad-agency psychology to make big money selling anything to anyone / by Drew Eric Whitman. - Franklin Lakes, NJ : Career Press, c2009. - 207 p. ; 23 cm.

Includes index.

9781601630322

2008030819


Advertising--Psychological aspects.
Marketing--Psychological aspects.

HF5822 / .W47 2009

659.1 WHI