Value sweep: mapping corporate growth opportunities
Amram, Martha
Value sweep: mapping corporate growth opportunities - Boston, Mass., Harvard Business School Press, 2002. - xiii, 285 pages: illustrations; 24 cm
"Based on extensive research and years of frontline work within corporations, valuation and strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets - from mature businesses to those being reshaped by intellectual property and e-commerce." "Rigorous, yet easy to use, this approach allows managers to place diverse growth projects on a single "map" of value. This comparison enables them to better direct resources and attention to the most valuable projects."
9781578514588
Valuation
Corporations growth
Investment analysis
658.1 / AMR
Value sweep: mapping corporate growth opportunities - Boston, Mass., Harvard Business School Press, 2002. - xiii, 285 pages: illustrations; 24 cm
"Based on extensive research and years of frontline work within corporations, valuation and strategy expert Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets - from mature businesses to those being reshaped by intellectual property and e-commerce." "Rigorous, yet easy to use, this approach allows managers to place diverse growth projects on a single "map" of value. This comparison enables them to better direct resources and attention to the most valuable projects."
9781578514588
Valuation
Corporations growth
Investment analysis
658.1 / AMR
