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Advertising & Promotion An Intergra Ted Mktg Communication Perspective

Belch George E & Belch Michael A

Advertising & Promotion An Intergra Ted Mktg Communication Perspective - 5 - Delhi T M H 2002 - XX, 795

Subjects--Uniform Titles:
Advertising & Promotion An Intergra Ted Mktg Communication Perspective

Subjects--Topical Terms:
Advertising

Dewey Class. No.: 659.1

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