Status update : celebrity publicity and branding in the social media age
Marwick Alice
Status update : celebrity publicity and branding in the social media age - New Haven Yale University press 2013 - 360 p
9780300176728
Marketing management
305.52 / MAR
Status update : celebrity publicity and branding in the social media age - New Haven Yale University press 2013 - 360 p
9780300176728
Marketing management
305.52 / MAR