MAKING TECHNOLOGY PROFITABLE:ROI ROAD MAP FROM BUSINESS CASE TO VALUE REALIZATION

KEEN,JACK M.

MAKING TECHNOLOGY PROFITABLE:ROI ROAD MAP FROM BUSINESS CASE TO VALUE REALIZATION - 2nd. - NEW JERSY,USA JOHN WILEY & SONS 2011 - xxv,294

A guide to getting the crucial business case right every time.
Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable, Second Edition applies the "Value Realization" process, using proven strategies that maximize the business payoff from IT projects. Filled with case studies, this innovative book enables managers to confidently quantify, in a matter of minutes, the true business value of funding a desired project.



978-0-470-19400-3


INFORMATION TECHNOLOGY,MANAGEMENT,ECONOMIC ASPECTS,BUSINESS,VALUE REALIZATION

004.068/KEE