Free market madness :

Ubel, Peter A.

Free market madness : why human nature is at odds with economics--and why it matters / Peter A. Ubel. - Boston, Mass. : Harvard Business Press, c2009. - xiv, 257 p. : ill. ; 24 cm.

Includes bibliographical references (p. 227-240) and index.

Maximizing our best interests by expanding our waistlines? -- The rise of behavioral economics and soft paternalism -- Unconscious appetites and expanding waistlines -- Irrationality at home, office, and hospital.

1422126099 9781422126097

2008029735

GBA8B6655 bnb

014771850 Uk


Free enterprise.
Economics.
Human behavior.

HB95 / .U24 2009

330.122 / 39850