Rising Tide :
Dyer, Davis
Rising Tide : lessons from 165 years of brand building at procter & gamble - Boston Harvard Business School Press 2004 - x, 467 p.
9781591391470
Brand name Products
Soap Trade History
Product Management
338.767 / DYE
Rising Tide : lessons from 165 years of brand building at procter & gamble - Boston Harvard Business School Press 2004 - x, 467 p.
9781591391470
Brand name Products
Soap Trade History
Product Management
338.767 / DYE