SERVICES MARKETING

RAO,K.RAMA MOHANA

SERVICES MARKETING - NEW DELHI DORLING KINDERSLEY(INDIA)Pvt.Ltd. 2007 - xiv,358

SERVICES MARKETING

THIS BOOK IS WRITTEN AGAINST THE BACKDROP OF INDIAN BUSINESS ENVIRONMENT WITH SEVERAL CASE STUDIES RELATED BANKING ,INSURANCE BESIDES APPLICATION OF MAREKETING WITH RELEVANT EXAMPLES

9.78813E+12


MANAGEMENT,MARKETING,SERVICES,CUSTOMER,INDUSTRIES,,,

658.8 RAO