STRATEGIC MANAGEMENT CONCEPTS AND CASES

PHADTARE MILIND T

STRATEGIC MANAGEMENT CONCEPTS AND CASES - NEW DELHI PRENTICE HALL PUB 2011 - 279

The book contains every aspect of strategic management. this also includes ten case studies on various aspects of strategic management such as environmental appraisal, critical success factors, SWOT analysis, strategic intent etc.

Contents ---1. Concept of strategy 2. strategic intent 3. environment and environmental analysis 4. organizational capability 5. industry analysis 6. Formulating functional level strategies 7. strategy implementation and control etc..........

9788120341807


MANAGEMENT STRATEGIC (F-42)

658.401 2 PHA