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RESEARCH METHODS

TROCHIM WILLIAM M K

RESEARCH METHODS - 2 - NEW DELHI BIZTANTRA PUB 2008 - 363

THE BOOK DEALS WITH ISSUES OF SAMPLING,MEASUREMENT,DESIGN AND ANALYSIS AS WELL AS THE THEORIES OF VALIDITY BEHING THEM.

Subjects--Topical Terms:
MARKETING RESEARCH (N-1)

Dewey Class. No.: 001.42 TRO

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