MODERN COMPETITIVE STRATEGY

WALKER GORDON

MODERN COMPETITIVE STRATEGY - NEW DELHI TATA MACGRAW HILL 2008 - 346

THE BOOK BEGINS WITH END-TO-END GUIDANCE ON THE ANALYSIS PROCESS, INCLUDING DEFINING PROBLEMS, AVOIDING ANALYTICAL PITFALLS, CHOOSING TOOLS AND COMMUNICATING RESULTS

Contents:- 1.Introduction,2.Building Competitive Advantage, 3. Managing the Boundaries of the Firm,4. Expanding the Scope of the Firm, 5. Governing the Firm,

9780070668201


ANALYSIS MODELS, FEASIBILITY
MANAGEMENT GENERAL-(F-55)

658.401 WAL