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THE GLOBAL MARKET

QUELCH JOHN

THE GLOBAL MARKET - CALIFORNIA JOSSEY-BASS PUB 2004 - 424

GLOBAL SUPPLY AND DISTRIBUTION,GLOBALIZATION

Subjects--Topical Terms:
DEVELOPING STRATEGY,MANAGING GLOBAL BRAND
MARKETING INTERNATIONAL (R-17)

Dewey Class. No.: 658.848 QUE/DES

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