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Place Branding : Glocal, Virtual and Physical Identities, Constructed, Imagined and Experinced

Govers, Robert

Place Branding : Glocal, Virtual and Physical Identities, Constructed, Imagined and Experinced - New York Palgrave Macmillan 2009 - 324

ISBN: 9780230230736

Subjects--Topical Terms:
Brand Management

Dewey Class. No.: 658.827 GOV

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