000 00688nam a2200217Ia 4500
003 OSt
005 20141110110735.0
008 131007s9999 xx 000 0 und d
020 _a8126514175
040 _cSIIB
082 _a658.827 BUR/ZEA
100 _aBurkitt Hugh
245 _aMarketing Excellence
260 _bWiley India
_aNew Delhi
_c2007
300 _aXiii+359
365 _cRs
520 _aIn This Book Winning Companies Reveal The Secrets Of Their Success. From Ketchup To Cosmetics, The Book Offers Today�S Most Revealing Readable And Above All Relevant Lessons In Marketing Excellence.
546 _aEnglish
650 _aMarketing Brand (G-11)
942 _2ddc
999 _c98164
_d98164