000 | 00788nam a2200229Ia 4500 | ||
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999 |
_c98156 _d98156 |
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003 | OSt | ||
005 | 20220322121643.0 | ||
008 | 131007s9999 xx 000 0 und d | ||
020 | _a9788178815794 | ||
040 | _cSIIB | ||
082 | _a658.802 SUR | ||
100 | _aSuresh K | ||
245 | _aSegmentation And Target Marketing Concepts And Cases | ||
250 | _a1 | ||
260 |
_bIcfai Press _aHyderabad _c2005 |
||
300 | _a197 | ||
365 | _cRs | ||
520 | _aThis Book Deals With The Aspects Of Positioning Brand In The Minds Of Customers Demands A Clear Understanding Of The Markets Composition. This Is Achieved Through Segmentation And Target Marketing. A Thorough Analysis Of The Segments Helps Marketers To | ||
546 | _aEnglish | ||
650 | _aMarketing General (G-47) | ||
942 |
_2ddc _cB |