| 000 | 00388nam a2200157Ia 4500 | ||
|---|---|---|---|
| 999 |
_c96857 _d96857 |
||
| 008 | 131007s9999 xx 000 0 und d | ||
| 020 | _a9780743249386 | ||
| 082 |
_a658.827 _bAAK |
||
| 100 | _aAaker David A | ||
| 245 | _aBrand Portfolio Strategy | ||
| 260 |
_bThe Free Press _aNew York _c2004 |
||
| 300 | _a348 p | ||
| 546 | _aEnglish | ||
| 650 | _aMarketing Brand | ||
| 942 |
_2ddc _cB |
||