000 00554nam a2200217Ia 4500
008 120603s9999 xx 000 0 und d
040 _cEnglish
082 _b9682
_a658.827
100 _aCOWLEY, DON
245 _aUNDERSTANDING BRANDS
260 _aNEW YORK
_bKOGAN PAGE
_c1996
300 _a222
365 _eRupees
_d1
_b695
366 _f0
505 _gSYSTEMS SALES
530 _bSYSTEMS SALES1028/27.1.97
_a1028/27.1.97
630 _aUNDERSTANDING BRANDS
650 _aCONSUMER RESEARCH
730 _aUNDERSTANDING BRANDS
942 _cBOOK
999 _c9682
_d9682