000 00416nam a2200157Ia 4500
999 _c96567
_d96567
008 131007s9999 xx 000 0 und d
020 _a8178811308
082 _a658.8
_bJAY
100 _aJayasimha K R
245 _aStrategic marketing concepts and cases
260 _bIcfai Press
_aHyderabad
_c2002
300 _a182 p.
650 _aMarketing General (G-42)
650 _aMarketing management
942 _2ddc
_cB