000 00499nam a2200181Ia 4500
999 _c94717
_d94717
008 131007s9999 xx 000 0 und d
020 _a9780071144186
082 _a658.83
_bKIN/TAY
100 _aKinnear Thomas C
245 _aMarketing research : an applied approach
250 _a5th ed.
260 _bMcgraw Hill Book Company
_aNew York
_c1996
300 _a888 p.
650 _aMarketing Research (G-29)
650 _aMarketing research
700 _aTaylor James R
942 _2ddc
_cB