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020 _a9780749460938
040 _aSymbiosis Institute of Technology, Pune
_bEnglish
_cSymbiosis Institute of Technology, Pune
082 _a659.157
_bSTA
100 _4Markus Stahlberg and Ville Maila.
245 _aShopper Marketing : How to increase Purchase Decisions at the Point of Sale
260 _bKogan Page
_c2010
300 _a244
365 _cRs
530 _a72373
546 _aEnglish
630 _lEnglish
654 _aAdvertising
690 _aMarketing
700 _aStahlberg Markus (ed)
942 _2ddc
_cB