000 00502nam a2200181Ia 4500
008 130723s9999 xx 000 0 und d
020 _a9788131719770
082 _a658.827
_bKEL
100 _akeller, Kevin Lane
245 _aStrategic Brand Management :
_bbuilding measuring and managing brand equity
250 _a3rd ed.
260 _bPearson Printice Hall
_c1990
_aDelhi
300 _a714 p
650 _aStrategic
650 _aBuilding
650 _aBrand management
942 _2ddc
_cB
999 _c71464
_d71464